Welcome to Google Tag Manager
Get started fast
1. If you haven't already, install Google Tag Manager on your website.
2. Migrate your existing site tags by removing them from your code and adding them within the Google Tag Manager interface.
3. From the web interface, add tags, test them, and publish—all within minutes.
Manage tags easily
Define custom rules to collect the right data at the right time.
Design your own custom macros to pull dynamic data from the page (such as price), and pass the value to your tags.
Update and add new Google and non-Google tags easily.
Manage Your Tags